The Booth for Business is a service that was conceived from our original business, The Booth. The Booth is a pop- up photo booth for special events. We had many requests for photo booths at daytime corporate conferences. Clients wanted to provide a different kind of service that would draw attendees to their booth and motivate social sharing about their brand.
Soon after, we convinced a client to take a leap and try the Booth for Business at their corporate event, instead of a standard event-focused photo booth. The response was beyond positive. A free headshot appealed to the corporate conference and trade show audience. It was a high value item and it connected to the professional tone of the event.
A headshot is still a fun draw and, in at least this company's opinion, a huge improvement on the a branded stress ball or other throwaway premiums.